KEIO MEDIA LAB
GLOBAL INNOVATION DESIGN

GID is a masters level design program started by Pratt Institute in New York, Royal College of Art in London, and Keio Media Design in Tokyo.

To help promote the program, we developed a website and a branding system based on visualizing tweets that contain one of three keywords from the program name. This system dynamically reinterpreted text and images into colourful strips and images on the website, and was also visually adapted to collateral material such as postcards, and posters.